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	<title>prMac Tag 'Bar Scanner'</title>
	<description>prMac serves to enhance the visibility of press releases in the Mac world, offering Mac-centric news media distribution services as well as top-notch RSS feeds.</description>
	<copyright>&#xA9; 2012 prMac</copyright>
	<link>http://prmac.com/</link>
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			<title>ShopSavvy and Longboard Media Team for Smartphone Ad Campaigns</title>
			<link>http://prmac.com/release-id-28000.htm</link>
			<guid>http://prmac.com/release-id-28000.htm</guid>
			<pubDate>Wed, 13 Jul 2011 09:35:00 CST</pubDate>
			<description>ShopSavvy and Longboard Media today announced that they have joined forces to offer highly targeted ad campaigns to major brands and retailers though ShopSavvy's AdOns platform. AdOns enable advertisers to deliver hyper-relevant, UPC/GPS-targeted messages to mobile consumers at the point of highest purchase intent, as they stand in a retail store with a potential purchase in hand. Longboard Media is the leading Shopping Vertical ad network.</description>
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			<title>ShopSavvy &amp; Top 10 Produce Let Shoppers See Where Their Food Comes From</title>
			<link>http://prmac.com/release-id-22572.htm</link>
			<guid>http://prmac.com/release-id-22572.htm</guid>
			<pubDate>Mon, 07 Mar 2011 09:35:00 CST</pubDate>
			<description>Top 10 Produce LLC launches Locale, a 100% traceable strawberry brand that connects growers and consumers through ShopSavvy. Grocery shoppers can use their smartphones to scan barcodes on produce to determine the farm of origin and learn more about independent farmers who grow their food. The grower profile includes information about the farmer, a map of the location where the product was grown, links to the farmer's Facebook and Twitter accounts and more.</description>
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			<title>ShopSavvy Recognized as Top iPhone App by Time Magazine - Best App Ever</title>
			<link>http://prmac.com/release-id-21371.htm</link>
			<guid>http://prmac.com/release-id-21371.htm</guid>
			<pubDate>Wed, 02 Feb 2011 10:45:00 CST</pubDate>
			<description>ShopSavv today announces that ShopSavvy 4 for iPhone has been named one of the 50 Best iPhone Apps for 2011 by Time Magazine as well as winning the 2010 Best App Ever Award for Best Use of iOS Hardware during last week's Macworld Expo. ShopSavvy 4 offers scanning that's five times faster than previous versions. QuickPay enables ShopSavvy users to purchase the products they scan in just a few clicks, without ever leaving the application.</description>
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			<title>Holiday Shoppers Downloaded ShopSavvy - 2.15 Million Times in November</title>
			<link>http://prmac.com/release-id-19025.htm</link>
			<guid>http://prmac.com/release-id-19025.htm</guid>
			<pubDate>Wed, 08 Dec 2010 02:30:00 CST</pubDate>
			<description>From Nov. 1-30, smartphone users downloaded the shopping app ShopSavvy 2.15 million times, including 1.4 million times on iPhone and 750,000 times on Android phones. It was the biggest month for downloads since ShopSavvy's introduction in November 2008. Growing consumer awareness of barcode scanning as a comparison-shopping tool, and to ShopSavvy's market-leading position, also have played a key role in the download increase.</description>
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			<title>Smartphone App Stats Show Barcode Scanning Is Top Holiday Shopping Trend</title>
			<link>http://prmac.com/release-id-18516.htm</link>
			<guid>http://prmac.com/release-id-18516.htm</guid>
			<pubDate>Thu, 25 Nov 2010 08:15:00 CST</pubDate>
			<description>Data from ShopSavvy's 6.5 million users also showed that the average user scanned items at four different retailers during the time period, scanned an average of eight items per store, and spent an average of three hours shopping with scanner in hand. ShopSavvy expects 120 million scans in November. 15 million scans by ShopSavvy users from Nov. 17-23 reveal that Walmart and Best Buy are tops in scans, with the average user scanning items at four different retailers during the week.</description>
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			<title>Top Black Friday Apps Have One Thing in Common: ShopSavvy</title>
			<link>http://prmac.com/release-id-18307.htm</link>
			<guid>http://prmac.com/release-id-18307.htm</guid>
			<pubDate>Mon, 22 Nov 2010 02:00:00 CST</pubDate>
			<description>Six of the most downloaded apps for holiday shoppers feature the ShopSavvy barcode scanner, with tens of millions of scans expected over Black Friday weekend. ShopSavvy expects users to perform more than 60 million scans during Black Friday weekend and more than 200 million throughout the holiday season. You can be sure there will be lots of scanning with these apps on Black Friday.</description>
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			<title>Sam's Club App Selects ShopSavvy Barcode Scanner by Big in Japan</title>
			<link>http://prmac.com/release-id-17990.htm</link>
			<guid>http://prmac.com/release-id-17990.htm</guid>
			<pubDate>Tue, 09 Nov 2010 09:00:00 CST</pubDate>
			<description>Dallas based leader in barcode-powered shopping Big in Japan today announced that Sam's Club, a division of Wal-Mart Stores, Inc. and serving more than 47 million members in the U.S., has released the Sam's Club App for iPhone, Android and Blackberry, incorporating the ShopSavvy(R) ScannerKit SDK. Like other apps utilizing the ShopSavvy ScannerKit SDK, the Sam's Club App will incorporate AdOns(R), the Big in Japan UPC/GPS mobile advertising framework.</description>
		</item>
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			<title>All-New ShopSavvy 4 for iPhone Now Available in iTunes Store</title>
			<link>http://prmac.com/release-id-17718.htm</link>
			<guid>http://prmac.com/release-id-17718.htm</guid>
			<pubDate>Mon, 01 Nov 2010 10:50:00 CST</pubDate>
			<description>ShopSavvy 4, an all-new version of the popular ShopSavvy shopping app for iPhone users hits the iTunes Store today. This marks the official start of the holiday shopping season for the millions of smartphone users who scan product barcodes to find the best deals on consumer electronics, toys, DVDs, video games and more. ShopSavvy's 6.5 million users are expected to conduct more than 100 million scans between now and Christmas.</description>
		</item>
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			<title>ShopSavvy Barcode Technology Powers Consumer Reports Mobile Shopper App</title>
			<link>http://prmac.com/release-id-17530.htm</link>
			<guid>http://prmac.com/release-id-17530.htm</guid>
			<pubDate>Wed, 27 Oct 2010 04:30:00 CST</pubDate>
			<description>Big in Japan today announced that Consumer Reports has incorporated ShopSavvy barcode-scanning technology in its newly released iPhone app, Consumer Reports Mobile Shopper. In addition, ShopSavvy's 6.5 million users on the iPhone, Android and Nokia platforms will see a callout when they have scanned an item that Consumer Reports has tested, along with how many other models exist and have been tested in that category.</description>
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			<title>Big in Japan Snaps Up Snappr to Expand ShopSavvy Barcode Scanning</title>
			<link>http://prmac.com/release-id-11230.htm</link>
			<guid>http://prmac.com/release-id-11230.htm</guid>
			<pubDate>Fri, 05 Mar 2010 09:14:00 CST</pubDate>
			<description>Dallas-based idea factory for mobile applications Big in Japan today announced that it has acquired Snappr, a pioneer in mobile barcode scanning and creator of the first iPhone application capable of scanning 2D barcodes. The company will incorporate Snappr's technology into ShopSavvy, the leading comparison shopping app for Android and iPhone users. ShopSavvy enables users to comparison shop on the go for more than 20 million products at more than 20,000 retailers worldwide.</description>
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